Net neutrality is actually super important, and definitely something you want to have. It basically means that you have the ability to surf the web and go on any website you want without having to pay a fee. Furthermore, it means that companies can't slow down or speed up your internet to beat out the competition. Here's an example of what would happen if there wasn't net neutrality:
Let's say that Verizon has a messaging app that's on the appstore. Then, Google comes out with a messaging app that competes with Verizon's. Without net neutrality, Verizon can slow the Google messaging app on Verizon user's phones, so that they stop using the Google app. This means that companies will have the ability to sabotage each other and control their consumers. Yahoo sees this, and teams up with Verizon. So Verizon slows down Gmail and the Google search engine, and forces you to pay them money whenever you try and search something on Google. Clearly, this will make their customers want to go on other search engines (like Yahoo!)
Clearly, that isn't right or fair, so it's important to have net neutrality.