To be honest I don't buy famous brands. I buy good stuff, that I can wear every day, that is not expansive. I mean, to buy a hat and to pay 1000 $ for that hat, is insane. Why would do that, when you can find a similar hat, for, let's say 5$. Well, you can say, it's brand that sells that kind of thing, but, if you are not a snob who parade with brand name and you are a normal person, with normal needs, then why you need a brand. Ah, probably because you show yourself as an important person who can say"-Look at me, and, look what I'm wearing. Stupid, childish and not good .leave that things to important, rock star or some other media star, to parade with that. If you are a common, normal person, you don't need a brand. You are what you are. And, expensive clothes with some big brand name is not going to change that.