Influencer marketing is one of the most effective ways to increase brand awareness and sales. Influencers can help you influence user buying decisions in favor of your brands, given that you partner with the right influencer to promote your brand.
Identify influencers that engage with your brand’s Twitter profile. Analyze their engagement metrics, follower quality, and how relevant are they to your brand or its target audience. This can help you identify the right influencer that can promote your brand and generate revenue.
So I use the tool FollowersAnalysis to identify influencers.
These are the metrics that you get with the top followers and following of a Twitter account in the FollowersAnalysis report.
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And if you want to gather any other Twitter data for your Twitter marketing strategies you can visit their website and they will readily assist you with your queries.
Good Luck!